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Tossed Cafe – Social Media Marketing
Tossed Cafe – Social Media Marketing
Tossed Cafe is a dynamic and innovative food and beverage establishment with a special focus on crafting healthy offerings
Client Brief
Objectives
- Online Presence: Design a social media campaign to effectively establish Tossed cafe’s digital footprint and gain visibility in the food and beverage market.
Target Audience
- Potential Customers: Health conscious Individuals in search of a healthy option.
- General Public: Those keen on learning more about healthy eating and how to go about it.
Key challenge
- Rivalry: The culinary industry is fiercely contested, rendering it difficult to seize the attention of discerning patrons be remembered.
Our Solution
- Create a visual identity that complements the culinary vocabulary and enhances brand recognition.
- Usage of basic on-site photography that extenuates and showcases the food’s deliciousness and authenticity.
- Strategic use of copy righting based on culinary jargon.
Result
- Partnered with Key opinion leaders (KOL) to achieve over 500 thousand impressions, garnered over 300 active and organic followers over the period of 3 months.
The Team
Project Manager – Tan Yong Li
Copywriter – Melanie & Petrina
Web Developer – Md Tarccqul Islam
Web Designer – Marina Masud Mizoguchi
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