Tossed Cafe - Social Media Marketing - Digipixel Pte Ltd.

Tossed Cafe – Social Media Marketing

Tossed Cafe – Social Media Marketing

Tossed Cafe is a dynamic and innovative food and beverage establishment with a special focus on crafting healthy offerings

Client Brief


  • Online Presence: Design a social media campaign to effectively establish Tossed cafe’s digital footprint and gain visibility in the food and beverage market.


Target Audience

  • Potential Customers: Health conscious Individuals in search of a healthy option.
  • General Public: Those keen on learning more about healthy eating and how to go about it.


Key challenge 

  • Rivalry: The culinary industry is fiercely contested, rendering it difficult to seize the attention of discerning patrons be remembered.

Our Solution

  • Create a visual identity that complements the culinary vocabulary and enhances brand recognition.
  • Usage of basic on-site photography that extenuates and showcases the food’s deliciousness and authenticity.
  • Strategic use of copy righting based on culinary jargon.



  • Partnered with Key opinion leaders (KOL) to achieve over 500 thousand impressions, garnered over 300 active and organic followers over the period of 3 months.

The Team

Project Manager – Tan Yong Li
Copywriter – Melanie & Petrina
Web Developer – Md Tarccqul Islam
Web Designer – Marina Masud Mizoguchi

Shopping Basket