Digipixel Positions Trust & Accreditation as Driving Force Behind Digitalisation

At a recent ATC (Association of Trade and Commerce) forum, Leon Tan, Director of DIGIPIXEL had the chance to share thoughts on what digitalisation really means for businesses today. The market feels more crowded than ever and everyone is going digital. Tools, applications, and systems more accessible than ever, businesses of all sizes can accelerate their digital journey with relative ease.

Yet this accessibility raises pressing questions:

How do we grow? How do we remain competitive? And, above all, how do we build trust?

In his speech, Leon outlined the fundamentals of digitalisation, which can be distilled into three key areas:

• Make money – using digital platforms to increase visibility, attract more customers, and drive revenue.
• Save money – improving efficiency through automation, integration, and streamlined processes.
• Not lose money – safeguarding systems, data, and reputation through robust security measures.

He emphasised that even the most advanced tools cannot guarantee long-term success. What truly sustains growth is trust. Customers are willing to share their data, transact online, and remain loyal only when they trust the business behind the technology.

This is where accreditation plays a decisive role. Last year, DIGIPIXEL was honoured with the Cybersecurity Excellence Award from ATC, an achievement that not only validated our approach but also reshaped client perception. In one case, a project that had been on hold for months advanced swiftly after the award was announced. The difference was clear: trust had been established.

As Leon highlighted, accreditation is not merely about compliance. It is a positioning strategy — one that shortens sales cycles, enhances credibility, and differentiates a business in a competitive environment.

At Digipixel, this belief underpins our framework:

• Digitalise – adopt the right tools to address real business challenges.
• Secure – protect systems, people, and customers from disruption.
• Accredit – validate and demonstrate credibility through recognised standards.

Leon closed his speech with a reminder that continues to resonate:

“trust is currency. And without it, you’re broke. Digitalisation gives you tools. Accreditation gives you trust”

Together, they create a powerful advantage in a crowded market.