Case Study: NK Hairworks – Corporate Website

NK Hairworks is an established hair salon, with a chain of outlets available in Singapore. They offer a wide range of comprehensive hair services.

Our Solution

  • Customized Website:

    Develop an engaging and informative website that reflects The Oasis’s unique identity and values.

    Showcase a diverse range of pet-related products and services through visually appealing design and user-friendly navigation.

  • E-commerce Revamp:

    Enhance the existing e-commerce page for improved user experience and streamlined purchasing processes.

    Feature products effectively with a visually appealing design to encourage and facilitate online purchases.

  • Branding:

    Design a distinctive logo that represents The Oasis’s identity.

    Define comprehensive brand guidelines for a cohesive and recognizable brand identity within the pet industry.

Client Brief

Website objectives:

  • To focus on the comprehensive range of services and corresponding pricing in a streamlined format.
  • To enable customers to quickly identify the services they require and relevant outlets closest to their current location.
  • To enhance the current site with clearer user interface, while preserving existing content for SEO optimization.
  • To convey a vibrant and youthful aesthetic, signifying the start of a new era that resonates with the younger audience.

Our Solution

  • Created a dynamic responsive pricing table, strategically placed on the home page to facilitate easy selection of desired services for customers
  • Designed a Gen Z-focused website featuring vibrant colours, interactive features and trendy site elements to create a more creative and engaging look, matching the aesthetic of a creative hair salon.
  • Intuitive and dynamic blog page for client to input their company and industry news 

The team

Project manager: Tan Yong Li / Bellavis Ng

Copywriter: Bellavis Ng

Web developer: Md Tarccqul Islam

Web designer: Marina Masud Mizoguchi