Heritage Lagoon – Snacks Retail

Platform All, Branding, E - Commerce

Industry Food & Beverages, Retail

Website hlbc.sg

Heritage Lagoon (HLBC.sg) is a Singapore-based retailer known for its preservative-free seafood and fruit snacks. Offering a variety of treats such as crispy seaweed codfish slices, mini shrimp rolls, and spicy chilli sauce, HLBC ensures natural crunchiness with airtight packaging. Customers can shop conveniently online for a delicious snack experience.
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Increase in store traffic within 6 months

Services

We Built a E-commerce Website Optimised for Conversion, Client Retention and User Experience

What was the goal of the project?

To craft a brand identity and create a seamless e-commerce platform, enabling efficient product management, user-friendly shopping experiences, and integrated marketing functionalities. Additionally, to implement marketing techniques like coupon codes and a points system to increase client retention.

What unique features were implemented?
  • Intuitive and user-friendly backend for product variations and inventory management
  • Marketing tools like coupon codes and points system
  • Incorporate design elements inspired by client’s brand identity

We seem to be a good fit? Let’s discuss.

Challenges

Medifeet’s website development focused on addressing key challenges: (Hidden)

Managing complex product variations with an intuitive backend for seamless team and shopper experience, real-time inventory tracking to ensure accurate stock availability, integrating marketing features like promotions and memberships to boost engagement, and aligning their unique branding with a user-centric design that reflects their identity and values. (Hidden)

Solutions

Elevating Medifeet’s eCommerce Experience (Hidden)

We created a secure eCommerce platform tailored to Medifeet’s needs, featuring an intuitive backend for managing product variations and real-time inventory, marketing tools like coupon codes and a membership system to drive loyalty, and a custom design that seamlessly integrates their branding. Robust security measures were implemented to safeguard customer data and ensure a trustworthy shopping experience. (Hidden)
Results The Medifeet eCommerce platform delivered significant improvements across multiple areas. (Hidden)
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portfolio Our works

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