Medifeet Singapore – Orthopaedic shoes

The Medifeet eCommerce platform delivered significant improvements across multiple areas.

MediFeet is a Singapore-based retailer specialising in podiatrist-designed health and wellness footwear. Their product range includes sandals, heels, flats, wedges, and sports shoes for women, as well as sandals, shoes, and sports footwear for men. MediFeet’s designs incorporate innovative foot-supporting features such as orthotic systems, 3-point support, anti-shock technology, and spinal guard technology, aiming to provide comfort and support for various foot health concerns.

Medifeet’s website development focused on addressing key challenges:

Managing complex product variations with an intuitive backend for seamless team and shopper experience, real-time inventory tracking to ensure accurate stock availability, integrating marketing features like promotions and memberships to boost engagement, and aligning their unique branding with a user-centric design that reflects their identity and values.

Elevating Medifeet’s eCommerce Experience

We created a secure eCommerce platform tailored to Medifeet’s needs, featuring an intuitive backend for managing product variations and real-time inventory, marketing tools like coupon codes and a membership system to drive loyalty, and a custom design that seamlessly integrates their branding. Robust security measures were implemented to safeguard customer data and ensure a trustworthy shopping experience.